DIRECT SELLING

When you decide to purchase a product whether it is a food item, household goods, a car, or anything that is on the market, your decision is mostly based on who has been able to sell you on their product. The selling comes before the purchasing. Once you are “sold” the purchasing comes after. By the time you reach the supermarket you know what brand of detergent you will buy because you are already sold on it. Maybe you have used it for years and have no intention of switching. Maybe the television ad was impressive. Or a neighbor recommended it. Maybe the manufacturer enticed you with a 30 cents coupon. Maybe you believed that you could smell the sunshine in the bottle. However it happened you were sold.
What have you “sold” today?